Rebranded a Seattle-based non-profit committed to empowering women to achieve economic stability. This included a completely new logo and visual identity to resonate with their evolving donor base, as well as a website and event campaigns redesigned to increase donations and grantee applications.
- Developed a logo and brand identity system to resonate with the client’s evolving audiences, guided by our team’s research, user personas, and brand frameworks
- Designed and developed an intuitive website that streamlines the experience for donors and grantees while showcasing the positive impact of the organization’s work
- Developed event branding and landing pages to increase campaign engagement, raising over $300K in their annual fundraiser campaign
- Monitored site analytics and optimized the website for higher donation rates and decreased bounce rates